We are thrilled to announce the successful kickoff of our SMM (Social Media Marketing) FREE training program for women entrepreneurs at Tatitech! The power-packed webinar on digital branding marked the beginning of an exciting journey towards empowering women with essential social media marketing skills.

To ensure comprehensive learning, we have divided the training program into four sections. In the first week, we focused on social media branding, helping participants understand the importance of creating a strong and consistent brand presence across platforms. The second week delved into social media platforms and their algorithms, equipping women entrepreneurs with the knowledge to navigate and leverage the unique features of each platform.

Moving forward, the third week will be dedicated to content strategies and calendar planning. Participants will learn how to create engaging and relevant content that resonates with their target audience. Additionally, we will provide hands-on training on graphic design using Canva, enabling women entrepreneurs to create visually appealing and professional-looking social media posts.

In the final month of the training program, we will guide participants in building their social media content for an entire month. This practical exercise will empower them to implement their learnings and establish a consistent and effective social media presence for their businesses.

To accommodate different schedules and preferences, we have divided the class into online and onsite sessions. Online sessions are conducted on weekends, while onsite sessions take place on Tuesday mornings and evenings, as well as Thursday mornings and evenings for practice sessions.

We are delighted to share that we recently wrapped up our second physical training session with the amazing women entrepreneurs of Nigeria at Tatitech! Their enthusiasm and dedication are truly inspiring. In our last training session, we had two sessions, but this time, we expanded to four sessions to accommodate the growing interest and demand. It’s a testament to the commitment and passion of these women entrepreneurs.

During the recent training session, we focused on branding, and we are proud to announce that each and every participant successfully created a business WhatsApp account, Business IG account, Facebook account, and LinkedIn profile. This achievement showcases their determination and willingness to embrace digital platforms for business growth.

Next week, we will dive deeper into exploring the features and algorithms of these social media platforms. Participants will gain valuable insights into maximizing their reach, engagement, and visibility on these platforms.

Stay tuned for more updates on the progress of our participants as they continue their journey towards becoming proficient in social media marketing. We are excited to witness their growth and success as they apply their learnings to their businesses.

At Tatitech, we take immense pride in giving back to our communities and empowering women entrepreneurs. Together, we are making a difference by equipping them with the necessary skills to thrive in the digital era.

Follow us on social media and stay connected to witness the inspiring stories of these women entrepreneurs and the positive impact they are creating in their businesses and communities. Together, we are shaping a brighter future for women in entrepreneurship.

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